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Think Facebook Is The Only Company Watching You Think Again 700x466

18th December 2017 in Web Design and Development, SEO, Digital Strategy, PPC, Social media

By Marnie Hartley

Digital Marketing in 2018: What to expect?

2017 the digital marketing industry saw many exciting advancements, with the focus again being based on content marketing. In 2018, what should you be doing when it comes to digital marketing, with the likes of voice search, social media, influencer marketing beginning to change the face of digital?

 

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What to include in a privacy notice - GDPR series

7th December 2017 in GDPR

By Lucy Adamson

What to include in a privacy notice - GDPR series

With GDPR enforcement just around the corner, businesses across Europe (and the world) are assessing the ways they collect data, and the privacy notices that sit alongside them.

In our summary of GDPR and how it will affect digital marketing, we mention the importance of using privacy notices on your website. So now you know that you need one, we’re ready to delve deeper into what a privacy notice actually is…

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Screen Shot 2017 11 15 At 16.20.06

15th November 2017 in SEO, Digital Strategy, Content for Conversion

By Marnie Hartley

How can you create content for your website that gets seen in Google and helps your audience?

Creating content that gets seen in Google and helps your audience can be a difficult process. When creating content, it's important to think like your audience.  Pre-planning to find out what questions people are asking, what styles of content are popular and where to look for ideas can help you create effective content for your site.

 

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Digest

22nd September 2017 in Web Design and Development, SEO, Digital Strategy, Content for Conversion, Applied News, Email Marketing

September Digest

I remember reading a blog on a design agency website a few months back, that simply said ‘if we haven’t updated this for a while, we’re busy’.

The way it’s been at Applied over the last couple of months, that statement rings true for us as well.

So this brings the return of our monthly digest, consisting of what we’ve been up to this month, and what we’re working on.

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