When developing a new website for a client, it is important to follow some key steps to ensure the switchover is a success
The winner is........ Forget me Not Childrens Hospice!
Thanks to the power of word of mouth (and social media), Forget Me Not was a winner by a country mile and Smart Arts is delighted to make a donation and to make a difference to those less fortunate than ourselves....
We were delighted with the response to the poll, and will definitely be doing something similar again next year, so be ready to shout out for the charity of your choice.
If you'd like a specific charity to be included next time, drop us a line of give us a call.
All of us here thank you for your support this year and wish you and yours a happy holiday season.
Now enjoy your break! :o)
99.3% of businesses in the UK are ‘small’, yet these businesses only account for 18% of overall marketing spend. What are the barriers stopping SME’s promoting themselves better?
Measuring visitors is a great baseline for analysing your website’s performance, especially when looking at which pages drive most traffic and where they come from, however recording visitors shouldn’t be where you web reporting starts & ends.
12th April 2017 in Digital Strategy
Before you can find buyers for your products or services, you need to know exactly who they are, or more importantly, who you want to buy from you. By writing down your ideal buyer, whether that’s a person or a company, you’re targeting your (potential) best buyers i.e. the ones that make you the most profit!
Having a central customer type you focus on can help the rest of your business as well, removing any confusion in what you’re trying to achieve.