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15th November 2017 in SEO, Digital Strategy, Content for Conversion

By Marnie Hartley

How can you create content for your website that gets seen in Google and helps your audience?

Creating content that gets seen in Google and helps your audience can be a difficult process. When creating content, it's important to think like your audience.  Pre-planning to find out what questions people are asking, what styles of content are popular and where to look for ideas can help you create effective content for your site.

 

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Digest

22nd September 2017 in Web Design and Development, SEO, Digital Strategy, Content for Conversion, Applied News, Email Marketing

September Digest

I remember reading a blog on a design agency website a few months back, that simply said ‘if we haven’t updated this for a while, we’re busy’.

The way it’s been at Applied over the last couple of months, that statement rings true for us as well.

So this brings the return of our monthly digest, consisting of what we’ve been up to this month, and what we’re working on.

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Fast Websites

9th August 2017 in Web Design and Development, SEO, Digital Strategy

Fast Websites, Effective Marketing

Page speed is one of the key metrics in terms of website performance and we’ve spent countless hours and days optimising performance on all types of device.

Speed has been a focal point for Google in the last few years, and with good reason. Kissmetrics identified that 40% of users will abandon your website if it takes over 4 seconds to load, therefore speed really is of the essence.

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